Ratings for Fox News’ late night comedy show beat those of liberal rivals

The world of late night television comedy includes such left-wing performers as Stephen Colbert, Jimmy Kimmel, and Seth Meyers.

Yet as Forbes contributor Mark Joyella pointed out in an article published on Thursday, the most popular host of all is at Fox News.

Almost two and a half million people tuned in to watch “Gutfeld!” last Tuesday

He reported that nearly 2.5 million people tuned in this past Tuesday to watch, “Gutfeld!” a program hosted by comedian and conservative commentator Greg Gutfeld.

Of that total, 396,000 viewers were between the ages of 25 and 54, a key demographic that is highly coveted by advertisers.

Joyella called the numbers “staggering” and stressed that they “beat not just everything else on cable, but the high-profile broadcast networks’ late night shows as well.”

The show’s closest competitor was CBS’ The Late Show with Stephen Colbert, which attracted 2.1 million total viewers. Roughly 370,000 were between 25 and 54 years old.

The ratings generated by other late night comedy programs were far weaker, with NBC’s The Tonight Show and ABC’s Jimmy Kimmel Live drawing in 1.289 million viewers and 1.285 million total viewers respectively.

Ratings for similar programs carried by rival cable news channels MSNBC and CNN were anemic by comparison: CNN’s CNN Tonight had an audience of 412,000 while MSNBC’s The 11th Hour with Stephanie Ruhle was able to attract 953,000 pairs of eyes.

Gutfeld says he succeeds by bucking “the shared assumptions of the media”

Joyella noted that during a 2019 interview with Forbes, Greg Gutfeld said forging a connection with the audience has been key to his success.

“Viewers become fans when you buck the shared assumptions of the media about the world and level with your audience in real terms,” Gutfeld was quoted as saying.

“I think that’s been the key variable in the success of Fox News Channel…also, I am incredibly handsome,” he went on to joke.

“Gutfeld!” executive producer Tom O’Connor put forward a similar explanation when he spoke with Joyella last month, stating, “Part of the reason for that is the audience has really connected with some of the new guests we’ve introduced them to, but also they’ve gotten to see some FNC stars let their hair down for an hour.”