President-Elect Donald Trump is using the recent encounter he had with First Lady Jill Biden to promote his cologne. 

He did so in a message that he posted to his Truth Social account after his encounter with Biden.

Take a look:

OMG, Trump just posted this on Truth Social

"A fragrance your enemies can't resist."

🤣❤️👀 pic.twitter.com/YZrgswSzkp

— Freedom 🇺🇸🦅 (@PU28453638) December 8, 2024

Here's what is going on:

Both the president-elect and the first lady were in Paris, France, over the weekend, to attend the reopening of the Notre Dame Cathedral. It was there that they bumped into each other.

Instead of being seated directly next to each other, they were actually separated by French first lady Brigitte Macron. Macron, however, was not in her seat, while Trump and Biden were in theirs, which gave the outgoing first lady and the incoming president a chance to exchange a few words.

One would have thought, especially considering how hard Biden campaigned against Trump, that the two would have nothing nice to say to each other, but, to the surprise of many, they actually appeared to have a pleasant little conversation.

At one point, Biden could even be seen smiling at Trump and looking him in the eye, while Trump is saying something her.

This has led many to ask how exactly is it that Trump managed to win Biden over.

The obvious answer:

It is Trump's cologne. At that is the president-elect's humorous take on the situation.

He posted to his Truth Social account a message that reads:

Here are my new Trump Perfumes & Colognes! I call them Fight, Fight, Fight, because they represent us WINNING. Great Christmas gifts for the family. Go to gettrumpfragrances.com/. Merry Christmas, and Happy New Year!

The cologne's name, "Fight, Fight, Fight," is a reference to the words he said to the crowd when he stood up, in the middle of a crowd of Secret Service agents, after being shot by an assassin. Trump memorably, with a bloody streaming down his face, pumped his fist in the air and said, "fight, fight, fight."

Trump has since turned this into a name of a cologne. Perhaps, if one puts it on, you will be able to get some of Trump's fighting spirit, or, perhaps, you will manage to win over your enemies, as Trump did with Biden.

Biden, for her part, has not, at the time of this writing, commented on this situation.